The Nonprofit Marketing Blog

A good formula: Email plus social media

If there’s anything that’s become clear in fundraising, it’s that no single channel is a silver bullet. Email alone – or direct mail alone or social alone – aren’t enough. What works best is using them in combination. Donors are channel agnostic, so you can’t give them only one way to give.

Here’s a nifty infographic from GetResponse on the merits of using email and social media in combination. Enjoy!

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About This Blog
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Caryn Stein
Vice President, Communications and Content, Network for Good

We’re here to help you win hearts and minds—and donations.

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Want to become a better fundraiser and learn how to market your cause with bigger impact? You’re in the right place! The Nonprofit Marketing Blog is managed by our team of experts here at Network for Good. Our goal is to bring you the best in nonprofit marketing trends, fundraising techniques, technology developments, and amazing nonprofit examples to help, encourage, and inspire the do-gooders of the world!

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