The Nonprofit Marketing Blog

New Infographic: Why Recurring Giving Matters

How important is recurring giving to your organization? We examined recurring donations across Network for Good’s platform and found that donors who set up a recurring gift gave an average of 42% more per year than those who only gave a one-time gift. In line with stats from our Digital Giving Index, we also saw that donors were 31% more likely to set up a recurring gift on a branded donation page vs. a generic giving experience.

Check out the full infographic for more:

Why Recurring Gifts Matter -- Infographic

For more tips on recurring giving, check out our new eBook, A Nonprofit’s Guide to Recurring Giving. Download it for free to learn how organizations are making the most of recurring giving and how you can set up your own monthly giving goldmine.

What’s your organization’s recurring giving strategy? Tell us your ideas in the comments below and we’ll share your tips in an upcoming post.

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About This Blog

Liz Ragland
Senior Associate, Marketing and Content

We’re here to help you win hearts and minds—and donations.

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Want to raise more money and learn how to market your cause with bigger impact? You’re in the right place! The Nonprofit Marketing Blog is managed by our team of experts here at Network for Good. We’re here to bring you the best in nonprofit marketing trends, fundraising techniques, technology developments, and amazing nonprofit examples.

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