The Nonprofit Marketing Blog

From Nonprofit Social Media Strategist to Social Media Change Agent and Beyond

This is a wonderful slideshow from Danielle Brigida from National Wildlife Federation who is responsible social media strategy implementation. She’s the person behind the NWF Twitter presence.  I caught her newest slideshow and it is an introduction to social media for NWF staff.

(Discovered another link about the aging of social networks too!)

It made me wonder about the new (informal?) role that social media strategy implementers are playing within nonprofits.  They’re either under the radar or more formal in their evangelist, training, and change agent role.

If you are responsible for social media in your nonprofit organization, how do you educate other people in your organization?  Is it under the radar or are there formal opportunities?  It is an official part of your job description?

Source: Beth Kanter’s Blog.


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Caryn Stein
Vice President, Communications and Content, Network for Good

We’re here to help you win hearts and minds—and donations.

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