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Category Archive: 1699 results for Nonprofit Marketing Blog

How I Started My First Monthly Giving Program 

June 27, 2017

By: Sandy Rees

Note from the editor: Because our subscribers don’t always have the opportunity to read every post we have published on this blog (over 2,650!), we’ll be sharing some top posts to give you plenty of fundraising and marketing ideas to implement over the next few months. In this post about monthly giving, guest blog… Read More

Steal this pre-#GivingTuesday Email 

November 26, 2016

By: Liz Ragland

I know you’re really busy prepping for #GivingTuesday and your year-end campaign so I’ll keep this short: Have you let your donors know that you’re participating in #GivingTuesday? If not, MONDAY is the day to send them a short message. Use this email template as a starting point, include your speci… Read More

The Next Big Thing in Fundraising: Emoji Appeals 

April 1, 2016

By: Caryn Stein

We all know that mobile technology is changing the way we communicate, work, and give. It was only a matter of time before the popularity of emojis, those cute little icons you see in text messages and social media updates, made their way onto the fundraising scene. Now, entire appeals are being written just with… Read More

Bring-’Em-Close Welcome Packs 

August 7, 2015

By: Nancy Schwartz

I just donated to your organization for the very first time. So what kind of welcome am I going to get? Will you respond ASAP with a quick, impersonal email and never be heard from again? Or will I receive that generic email or letter a few weeks or even months later, when I’ve totally… Read More

The Quick and Dirty Guide to A/B Testing Your Donation Page 

August 5, 2015

By: Caryn Stein

Basic A/B testing helps you decide which images, calls to action, and suggested donation amounts perform best.… Read More

Nonprofit Love: A Music Playlist to Inspire You 

August 4, 2015

By: Liz Ragland

Sometimes nonprofit fundraisers and marketers need to take a deep breath and then…rock out. Ok maybe not “rock out,” but listening to music can help spark creativity, help you relax, or pump you up. I reached out to some of my nonprofit friends on Twitter and asked them what they listen to at work to… Read More

What Your Peer-to-Peer Fundraising Campaign Is Missing 

July 31, 2015

By: Caryn Stein

Peer-to-peer fundraising can help even the smallest organizations spread their message and attract new donors. These peer-driven campaigns tap into the networks of your supporters allowing you to expand your reach beyond your list. But the real power of turning your donors into fundraisers is not just about the multipl… Read More

Your Fundraising Jargon Cheat Sheet 

July 29, 2015

By: Liz Ragland

Don't let these terms confuse you: we've made it easy to understand the language of fundraising.… Read More

The Millennial Impact Report: Q&A with Derrick Feldmann 

July 28, 2015

By: Emily Wang

What inspires Millennials to give and volunteer? How can an organization engage with its Millennials? We’re racking our brains trying to understand the group that’s soon to be the largest living generation in the nation. Fortunately, we’ve got help from Derrick Feldman and his team at Achieve, who recently publis… Read More

A New View of Grant Resources 

July 22, 2015

By: Caryn Stein

We chatted with Cynthia Adams, president and CEO of GrantStation, about a new approach to grant funding… Read More

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