There are more than 1 billion smartphones on the planet. That means one in seven people on the earth have the ability to do so many things at their fingertips. Here we have an unprecedented opportunity to unleash generosity through technology and make what people want to do, easier and more compelling.
Join me and my friend at PayPal (the leading mobile payments solution), Tanya Urschel, for a discussion of where mobile stands in 2013, why your organization needs to have a sound mobile strategy and how to make it happen. Plus I’ll talk about how Network for Good has wrestled with mobile and what we decided to do.
We will cover:
Why is it so imperative that my cause be experienced through a smartphone or tablet?
What are the benefits of using mobile for deeper engagement?
How can I optimize my organization’s mobile website for giving and pledging?