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Guinea Pig Supercharges This Org’s Fundraising 

July 22, 2016

By: Nancy Schwartz

I had the opportunity to talk with Christine Morrissey, sanctuary manager at Harvest Home Sanctuary. Christine has spearheaded some incredibly successful online fundraising via Facebook and other channels, so I wanted to extract some of her superstar expertise to share with you. Read on, then get to work with her many … Read More

Want Your Middle Donors to Give More? Do This 

July 21, 2016

By: Connie Poulos

When’s the last time you thought about your middle donors? Many small nonprofits spend a lot of time campaigning for new donors and cultivating major gift prospects. It makes sense, right? Bring in more support, and look for the people who have money to give. But what about the people in the middle—the ones who… Read More

Why Your Mid-Level Donors Aren’t Giving More: Q&A with Maeve Strathy 

July 17, 2016

By: Connie Poulos

Mid-level donors are a huge growth opportunity for nonprofits. As some of your most loyal supporters, these are the people who care about your mission and show their support through higher than average gifts. So why aren’t more small nonprofits growing their mid-level donors? We asked expert Maeve Strathy of W… Read More

The Key to Long-Lasting Donor Relationships 

July 14, 2016

By: Connie Poulos

It’s no secret that our sector has a problem with donor retention. Though the numbers have improved over the years, still over half of all new donors never come back to give a second gift (according to the AFP 2015 Fundraising Effectiveness Survey). Not exactly encouraging. The good news? There are many things yo… Read More

Get Ready for the Fundraising Readiness Project 

July 11, 2016

By: Brian Lauterbach, CFRE

To make real impact, we need to start thinking small. Ask any executive director who is trying to balance a budget and stabilize their programs and they’ll tell you it’s very difficult – and they are right. Nonprofit organizations in the United States are now being challenged by major demographic, economic, techn… Read More

What You Absolutely Must Do Now to Retain More Donors This Year 

July 10, 2016

By: Caryn Stein

Like most executive directors, development directors, or fundraisers in small or emerging nonprofits, you’re working hard to bring in donations to meet your targets and acquire new donors to stay afloat—all while doing basically everything else. You’re like a superhero of the nonprofit world. And like most superh… Read More

4 Ways Nonprofits Can Get Ahead This Summer 

July 5, 2016

By: Brian Lauterbach, CFRE

Whether you are an Executive Director who is serving as your organization’s Chief Everything Officer, or a Development Director specifically tasked with creating a fundraising strategy, the first step to raising the money you need to power your cause is creating a plan. How do you do that? First things first, identif… Read More

Facing Funding Cuts: 4 Tips to Keep Your Nonprofit Going Strong 

July 4, 2016

By: Brian Lauterbach, CFRE

While much of the US economy has experienced a slow but certain recovery from the Great Recession, the vast majority of nonprofit organizations—the 75% that have operating budgets under $1 million and whose missions are delivered by a single full-time “Chief Everything Officer” and dedicated contractors—they do… Read More

10 Donor Stats You Need to Know for Dramatically Better Digital Fundraising 

July 1, 2016

By: Nancy Schwartz

What does digital fundraising look like in your organization? For the 500-plus nonprofit organizations (88% are small- or medium-sized, like yours) surveyed in the 2016 Digital Outlook Report, the picture is pretty dismal: Insufficient budget (76%) Insufficient staff (76%) Unable to prove ROI to colleagues and leadersh… Read More

Declare Independence from Boring Away Messages 

June 29, 2016

By: Brian Lauterbach, CFRE

You’re excited – and so am I. Sometime over the next three days we get to invest five glorious minutes to configure our inbox and voicemail so anyone who tries to email or call our office is kindly informed that we are unplugging for Independence Day weekend. Effectively raising money for a nonprofit organization … Read More

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