Free Fundraising Resources Library

Andrea Holthouser

Personal Fundraising Coach

Andrea is a creative problem-solver dedicated to helping nonprofit leaders meet and exceed their fundraising goals. A dynamic coach, she has twenty years of experience in developing innovative strategies to exceed goals.

Help! How Do I Get a Company to Sponsor My Nonprofit? 

May 13, 2020

By: Andrea Holthouser

“I am a fundraiser/grant writer and I’m preparing an email to request funding from a large corporate company. Do you have any examples that can help me?“ In my experience, no two nonprofits or large corporations are the same. As a result, I don’t have general examples. Instead, because I’m invested in… Read More

Help! Should I Refund Tickets to My Canceled Event? 

April 29, 2020

By: Andrea Holthouser

“We had to postpone our indoor mini golf fundraiser due to COVD 19. It was a three day event and we had approximately $15,000 in sponsorships- national sponsors to small local companies- the most successful fundraising drive yet- and that does not included what we would have brought in with raffles and tickets at… Read More

Help! How Do I Get Ready for #GivingTuesdayNow? 

April 22, 2020

By: Andrea Holthouser

“I just heard about #GivingTuedayNow on May 5. How do I prepare/should we spend the time and effort getting involved? What should I tell my donors about it?” Great question! With a short planning window and strong chance you’re operating partially remote, my #1 recommendation is to keep your call to actio… Read More

Help! How Do Explain the CARES Act to Donors? 

April 15, 2020

By: Andrea Holthouser

“I can’t find the right language to help our donors understand the new tax deduction allowance in the CARES act. Do you have anything I could use to explain in simple language? Example: ‘Our Sip for Smiles event will be postponed until 2021. Your tickets at $40 are now 100% deductable per person up to… Read More

Help! How Do I Acknowledge Matching Gifts? 

April 8, 2020

By: Andrea Holthouser

“I have a question about acknowledgement letters. If I am acknowledging a donor whose company has matched a gift, should my acknowledgement letter to the donor recognize the total amount received? Or should the letter acknowledge the donation and then specifically address the match? I would also like to thank the… Read More

Help! How Do I Use Videos to Fundraise Online? 

April 1, 2020

By: Andrea Holthouser

“I had an event planned for March 28th – A Spring Tea Fundraiser. What steps can I take to do it viral? I have never done any video marketing at all so I am a newbie.” Great question. We are all newbies at some point and this is a spectacular time to learn and grow!… Read More

Help! Should I Raise Money During a Pandemic (and How)? 

March 25, 2020

By: Andrea Holthouser

A lot of you are wondering how, when, and whether to ask for donations during this time. This week I’ll be giving one answer to 4 reader-submitted questions. First up, here are your questions: #1: How do you frame your message and your need to keep planning for the future as you solicit support from… Read More

10 Strategies for Recession Fundraising 

March 20, 2020

By: Andrea Holthouser

10 things to do now to raise money during an economic downturn Some of these are back-to-basics ideas, others are about being frugal and innovative. All are excellent ideas to help your nonprofit weather the storm! 1. Practice gratitude. Record a short video to tell donors how their giving is making the world a better… Read More

Help! A Coronavirus Special Edition 

March 18, 2020

By: Andrea Holthouser

Editor’s note: The Ask a Fundraising Coach inbox has been flooded with questions related to COVID-19 (coronavirus). Andrea and the rest of our fundraising coaches are doing their very best to answer each of your questions quickly during this time. If you have a question or concern relating to your event, your mis… Read More

Help! Coronavirus Might Force Me to Cancel My Fundraising Event 

March 11, 2020

By: Andrea Holthouser

Hi. How do I go about creating a plan B in case my spring gala gets canceled because of coronavirus fears? It’s at the end of April. (Or really any worst-case scenario. All of this has really made me realize that my org tends to put all its eggs into one basket with no backup… Read More

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