Free Fundraising Resources Library

Connie Poulos

Senior Associate, Copywriter

Want Your Middle Donors to Give More? Do This 

July 21, 2016

By: Connie Poulos

When’s the last time you thought about your middle donors? Many small nonprofits spend a lot of time campaigning for new donors and cultivating major gift prospects. It makes sense, right? Bring in more support, and look for the people who have money to give. But what about the people in the middle—the ones who… Read More

Why Your Mid-Level Donors Aren’t Giving More: Q&A with Maeve Strathy 

July 17, 2016

By: Connie Poulos

Mid-level donors are a huge growth opportunity for nonprofits. As some of your most loyal supporters, these are the people who care about your mission and show their support through higher than average gifts. So why aren’t more small nonprofits growing their mid-level donors? We asked expert Maeve Strathy of W… Read More

The Key to Long-Lasting Donor Relationships 

July 14, 2016

By: Connie Poulos

It’s no secret that our sector has a problem with donor retention. Though the numbers have improved over the years, still over half of all new donors never come back to give a second gift (according to the AFP 2015 Fundraising Effectiveness Survey). Not exactly encouraging. The good news? There are many things yo… Read More

Donor Messaging Kit 

July 11, 2016

Keep your donors engaged year-round with these easy, fill-in-the-blanks email templates.…

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How to Be an Executive Director and Still Enjoy Your Summer 

June 21, 2016

By: Connie Poulos

Learn how to get it all done, get ahead, and still have time to take a break.… Read More

7 Absolute Musts of a Donor Management System 

November 11, 2015

By: Connie Poulos

Looking for a donor management system or want to make sure you’re getting the most out of your current tool? Here are seven questions to ask when shopping for a donor management system for your organization: Does this donor management system have a nonprofit focus? As a nonprofit, you have unique tasks and a language… Read More

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