Free Fundraising Resources Library

Iris Sutcliffe

Your 6-Step #GivingTuesday Game Plan 

October 7, 2015

By: Iris Sutcliffe

What’s your plan for #GivingTuesday? If you haven’t started prepping, today is the perfect day to begin. In our Nonprofit 911 webinar Get Ready for #GivingTuesday, Caryn Stein, vice president of communications and content at Network for Good, shared a wealth of great tips and strategies for this annual event. Here … Read More

The Secret Sauce of Fundraising 

October 5, 2015

By: Iris Sutcliffe

Can you guess the number one thing—the “secret sauce,” if you will—that can energize your individual donor fundraising? The answer might surprise you: a fundraising plan. In the Nonprofit 911 webinar The Big Picture: Data for Fundraising for Success, Heather Yandow of Third Space Studio shared that interesting … Read More

Fear Factor: Help Your Board Conquer Fundraising Phobias 

July 10, 2015

By: Iris Sutcliffe

“Fundraising is the F-word to many board members.” —Gail Perry, Fired Up Fundraising It’s all too common for board members to avoid fundraising for your nonprofit because it can cause a lot of anxiety—even downright fear. We asked Rachel Muir, vice president of training at Pursuant and founder of Girlstart, t… Read More

5 Traits of Great Board Members 

June 23, 2015

By: Iris Sutcliffe

A great board member offers so much to your organization, from specialized professional expertise to high-level fundraising. It can be a challenge to build an A-team board—or even know what to look for—so we asked Rachel Muir, vice president of training at Pursuant and founder of Girlstart, to shine some light on t… Read More

Want to Get More from Your Email List? Here’s One Change Your Nonprofit Should Try 

June 22, 2015

By: Iris Sutcliffe

Let’s start out by facing a tough reality: most nonprofits — even the most successful ones — aren’t getting the most they could be from their email list. It’s not that you’re not working hard or seeing good results. In fact, for many, email is the best way to reach donors, volunteers, and staff. But… Read More

3 Tips for Click-Worthy Subject Lines 

June 4, 2015

By: Iris Sutcliffe

Inspire more donors to open your emails with these strategies.… Read More

The 5 Cs of Great Nonprofit Storytelling 

May 26, 2015

By: Iris Sutcliffe

Crafting a fundraising campaign that tells a story about your organization’s mission or successes is a super-effective way to make emotional connections with your donors. But what goes into writing an email that tells a great nonprofit story? Five things, to be exact. Conveniently, they all start with C: Core message… Read More

How to Integrate Your Email Program with Your Website 

May 19, 2015

By: Iris Sutcliffe

You have a website. You’re sending out email newsletters. But how well are these two tools working together? If you haven’t thought about how to integrate your website and email marketing, your nonprofit could be missing out on valuable opportunities to grow your audience, increase donations, and ultimately further… Read More

How To Write Emails That Rock: 3 Tips for Planning and Strategy 

April 24, 2015

By: Iris Sutcliffe

We are so lucky as nonprofit fundraisers today. We have a huge digital toolbox at our disposal to facilitate giving: our organization’s website, social media channels, text to give, crowdfunding, and, of course, email. For most digital fundraising methods to work well, we need a direct line of communication to our do… Read More

The Secrets of Donation Page Design 

April 3, 2015

By: Iris Sutcliffe

Turns out, looks do matter—when it comes to donation pages, that is! Why Donation Page Design Affects Fundraising Results  When donors hit your donation page, they shouldn’t feel as if you’ve handed them off to a stranger to take their money. A donation page with your logo, branding, and style looks more profe… Read More

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