Free Fundraising Resources Library

Leigh Reynolds

Fundraising with Direct Mail: What Every Small Nonprofit Needs to Know 

June 7, 2017

By: Leigh Reynolds

A solid development plan used to rise and set around direct mail, and while there are many new fundraising channels available today, direct mail can and should still be an important part of your plan. Here are seven steps to executing an effective direct plan campaign that’s also integrated into your overall communic… Read More

Eight Ways to Measure Fundraising Success 

April 4, 2017

By: Leigh Reynolds

How do you measure fundraising success? The answer isn’t just the amount raised. There are several metrics that can give you a clearer picture of the overall health of your fundraising efforts. Using your donor management system to track donations and donor activity is a great start, but it’s worth it to digging a … Read More

The Ins and Outs of Peer-to-Peer Walks, Rides and Runs 

March 29, 2017

By: Leigh Reynolds

Editor’s note: Peer-to-peer campaigns have tremendous potential, even outside of an event. As a way to engage your board in fundraising, reach new donors, and extend the life of your annual appeal, the power of peer-to-peer fundraising is a hugely untapped resource right at your fingertips. To learn more, check out: … Read More

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