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Category Archive: 1023 results for Best Practices

Donor Segmentation 101 

October 23, 2015

By: Barbara O'Reilly, CFRE

Strengthen your fundraising program with smart targeting and tailored communications.… Read More

Happy Be Your Donor Day! 

October 22, 2015

By: Caryn Stein

Before Thanksgiving, before #GivingTuesday, and before December 31, there’s one critical day that you need to pay attention to as a nonprofit marketer or fundraiser. And that day is today: Be Your Donor Day! Yay! Of course, every day can and should be Be Your Donor Day, but today is the day we decree that… Read More

It’s Coming … Are You Ready for Your Donors? 

October 15, 2015

By: Caryn Stein

In the comedy classic Caddyshack, Chevy Chase’s character Ty Webb advises his young caddy, Danny, to “Be the ball.” You can adapt this mantra for more successful year-end fundraising campaigns. To get the most out of the appeals and outreach you’re carefully crafting for December, there’s… Read More

How To Get Donations? 14 Reasons Why People Donate 

October 6, 2015

By: Network for Good

We want to get back to basics and remind you why people convert from supporters (or even skeptics) to donors.… Read More

The Secret Sauce of Fundraising 

October 5, 2015

By: Iris Sutcliffe

Can you guess the number one thing—the “secret sauce,” if you will—that can energize your individual donor fundraising? The answer might surprise you: a fundraising plan. In the Nonprofit 911 webinar The Big Picture: Data for Fundraising for Success, Heather Yandow of Third Space Studio shared that interesting … Read More

The Lamest Excuses for Not Giving and How to Combat Them 

September 30, 2015

By: Liz Ragland

Obviously we all benefit from preventing an asteroid from hitting the Earth, so why don’t we give to such a cause? It’s a huge endeavor, yes, but a worthy one! In a recent Planet Money podcast ,economics professor Alex Tabarrok explained his theory as to why people don’t feel compelled to donate to this cause… Read More

5 Ways to Wow with Welcome Packs 

September 25, 2015

By: Nancy Schwartz

Build a strong relationship with your donors by giving them a great first impression.… Read More

Smarter Together: Build Your Team of Brainstorming Partners 

September 16, 2015

By: Nancy Schwartz

It’s hard not to think of September as back-to-school time, as children and teens get back to the books. That’s true for me even now, so many years later! Like you, I’m deep into my work. And probably like you, I’m never satisfied staying right where I am. Learning engages my mind, heart, and creativity.… Read More

Ignite Action with a Powerful Data Story 

August 31, 2015

By: Lori L. Jacobwith

How do you tell a better story with your data? Try these four simple steps.… Read More

#GivingTuesday Success with a Staff of One: Q&A with CASS 

August 31, 2015

By: Liz Ragland

A staff of one? With the right plan, you can have a successful giving day campaign with a small staff.… Read More

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