Category Archive: 757 results for Fundraising

Building followers and converting them into donors doesn’t have to be a daunting task if you have a good social media strategy in place. How you interact with your followers and what you post—and when—can be the difference between receiving a donation or just a post like. Coordinating across your chosen social me… Read More

If you are new to legacy giving, let’s start with what legacy giving is not – it is not scary, it is not fraught with technical tax issues, and it is not only for former practicing lawyers and financial and tax advisors. It is a fundraising option that should be used by any nonprofit professional… Read More

[Virtual Conference] Cut Through the Noise: Reaching Donors in the Digital Age Let’s face it. We are experiencing a rapid shift from receiving information traditionally to receiving information digitally. Welcome to the Digital Age! Information surrounds us at every angle and in all channels. The usage of soci… Read More

From our social circles to professional networking to news, politics, and advocacy; social media is a hub of activity that has become part of our daily lives. Most users are on social media every day; many check multiple times each day. There’s a pretty simple formula to building your social media network: Presence +… Read More

Don’t let finding donor prospects intimidate you. There are a few simple steps to incorporate into your everyday work that will lead you to your future donors. The opportunities to grow your donor database is endless and we’ve come up with 6 more ways to identify new donors, tailor your outreach to attract the… Read More

With roughly 69% of people on social media, there’s powerful competition to contend with in order to stand out in your donors’ newsfeed. Social media sites employ algorithms to try and show users the content that’s most relevant to them. As a result, your nonprofit’s organic reach is no longer enough to… Read More

How do I find new donors? It’s the age-old question every development director asks. The white whale of fundraising. To maintain a healthy balance of new and existing donors, you know you need to do the legwork. Like building a new friendship, finding new donors takes commitment and effort. But where to begin? Check … Read More

Dive into a pool, dive into a good book, dive into donor management this summer! Investing in a donor management system during the summer months is ideal to position your organization for a successful year-end. Don’t let the summer months pass you by and invest in a donor management system to boost your fundraisi… Read More

Donor segmentation is an essential part of every fundraiser’s work. Segmenting is the first step to knowing your donors better. Grouping donors by certain criteria or segments gives you a better idea of who is in your donor management system based on giving habits, location, involvement, and more. Segmentation not on… Read More

As a Personal Fundraising Coach (PFC), I encourage all of my clients to challenge themselves when it comes to fundraising. My hope for each and every nonprofit is for them to step outside of their comfort zone and try at least one new thing every month or quarter. The best part? You don’t have to… Read More