Category Archive: 650 results for Fundraising

Knowledge is power. For nonprofits, harnessing that power comes in the form of a donor management system, or DMS. Using a DMS allows you to effectively gather and analyze information that would be very time consuming or impossible to access without one. A DMS allows you to see what parts of your organization’s mobile… Read More

The power of social media, combined with the ease of online giving, has contributed to the rise in popularity of peer-to-peer giving—one of the best ways for a nonprofit to fundraise. It’s an effective strategy, because people are more likely to give to organizations that their friends support. Peer-to-peer sharing… Read More

Mobile fundraising is a valuable tool that nonprofits can use to improve the performance of campaigns of all types. A mobile giving initiative can include mobile-focused strategies such as text-to-give, and also incorporate mobile tactics into broader campaigns that feature direct mail and other more traditional elemen… Read More

If you’re new to mobile giving but are convinced it could benefit your organization and boost your fundraising campaign results, you may want to integrate one of the various types of mobile giving into your campaigns. There are four main categories of mobile giving, which provide convenience to your donors and opport… Read More

Today, 25% of donors complete their donations on mobile devices, while 37% of Millennials report using a smartphone to give. Moreover, when you look at the increase in mobile giving year over year, this trend’s growth is astounding. In 2015, mobile giving made up 14% of donations. In 2014, the percentage was only 9%.… Read More

The nonprofit world is hearing a lot about mobile giving these days. Mobile giving is more than just a buzzword. It’s a tool that fundraisers can use to boost the performance of their fundraising campaigns, generating more revenue for their organizations. Mobile giving is even more powerful when it’s integrated int… Read More

Knowing what to say is a top concern, according to questions the Network for Good support team regularly fields from fundraisers. The most valuable nonprofit messaging guidance we can share with you is to communicate back to your donors first and foremost with what connects them with your organization; what they care a… Read More

As they say, a goal without a plan is just a wish. Use this five-step marketing plan to make that wish come true. Dedicate 20 minutes every morning to review and make note of your organization’s marketing and fundraising priorities. By the end of the week, you’ll have the building blocks of your marketing plan.… Read More

Donor relations is the key to unlocking fundraising success. In this week’s Masterclass Webinar, “Donor Experience: The Key to Fundraising Success,” renowned nonprofit consultant Lynne Wester, of Donor Relations Guru, dives into the factors needed to achieve meaningful, long-term relationships with your donors. … Read More

Heads or tails? Marketing or fundraising? There’s no need to choose just one strategy to advance your cause. When marketing and fundraising work in sync as two halves of a whole, your efforts are more successful. Marketing motivates volunteers, program participants, and others to give. It’s what drives donor engage… Read More