Category Archive: 675 results for Fundraising

Looking for ways to raise more? Here are five tips to up your fundraising game this year. 1. Plan now The next few months are going to be a whirlwind of opportunity. If you want to make the most of it, you have to have a plan. Have a unified campaign theme. Set actionable goals.… Read More

Editor’s note: Want more email fundraising tips? Join us on Tuesday, September 26 at 1pm EDT for a 30-minute webinar, #NFGTips: Your Email Strategy for Year-End. Can’t make that time? Register anyway and we’ll send you the recording. Click here to save your spot! In my last article I discussed the imp… Read More

Since it was founded in 2012, #GivingTuesday has exploded in popularity. In 2015, $116.7 million were donated in this one day. The next year, that number jumped to $168 million. 2017 is expected to be record-breaking as well. So, what can you do to make sure you get your piece of the giving day pie?… Read More

While many of us are still cleaning up from Labor Day barbeques and dragging ourselves out of a summer haze, let me wake you up with this sledge hammer: #GivingTuesday is less than 90 days away. 30% of all nonprofit giving happens during the last month of the year, from #GivingTuesday through December 31. It’s… Read More

We made it! Welcome to the final post in our series, 4 Lessons from the Trenches to Prepare for Giving Season. We’ve talked about harnessing the emotional power of giving, overcoming capacity challenges, and creating the right mix of funding sources.  In this final installment, we’ll talk about how to make the mo… Read More

How to Create a Nonprofit Fundraising Offer That Can’t Be Refused Do you know what the 40/40/20 rule is? It’s something long preached by direct mail experts, and it reveals that the key to success with your fundraising appeal is not the thing most nonprofits spend the greatest amount of time on. Alas, it’s not… Read More

“It is a truth universally acknowledged…” Just like the timeless characters of a Jane Austen novel, fundraisers come with many different personalities. Which one are you? Marianne Dashwood The “sensibility” from Sense and Sensibility, the younger Dashwood sister often lets her emotions dictate her decisions. … Read More

Note from the editor: Because our subscribers don’t always have the opportunity to read every post we have published on this blog (over 2,650!), we’ll be sharing some top posts to give you plenty of fundraising and marketing ideas to implement over the next few months. In this post about monthly giving, guest blog… Read More

From early childhood, we are taught the magic words: thank you.  I don’t have to tell you that these two simple words can make or break the relationship between an organization and its donors. Most nonprofits know how important it is to send acknowledgment letters after receiving gifts. We dutifully thank our donors… Read More

A solid development plan used to rise and set around direct mail, and while there are many new fundraising channels available today, direct mail can and should still be an important part of your plan. Here are seven steps to executing an effective direct plan campaign that’s also integrated into your overall communic… Read More