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Category Archive: 826 results for Marketing

Out of The Box Strategies: Q&A with Cortni Grange 

May 24, 2018

By: Linda Lombardi

We’re thrilled to have Cortni Grange, Executive Director of Future Leaders & Young Entrepreneurs (FLYE), as our special guest for our next webinar “Out of the Box Strategies for Fundraising Success.” Since its founding in 2013, FLYE has been dedicated to the intersection between athletics, entrepr… Read More

5 Principles of Donor Communications 

May 15, 2018

By: Linda Lombardi

Fundraising pros know that meaningful communication and gratitude are the bedrock of a robust family of donors. Donor data management and segmentation are the tools that make personalized communication possible. A successful donor communications strategy is the necessary element that turns first-time donors into lifelo… Read More

4 Essential Nonprofit Messaging Secrets 

May 10, 2018

By: Linda Lombardi

Want to know a secret?  There’s a trick to crafting the perfect marketing message for your nonprofit. Put your audience first. We all know people who are all about “me, me, me.” We tolerate them when we need to, but we avoid them as much as we can. On the other hand, we gravitate towards… Read More

7 Marketing Tips Every Fundraiser Needs 

May 2, 2018

By: Linda Lombardi

Everyone deserves a little self-promotion. Whether you’re shy about tooting your own horn or have fully mastered the humble brag, embracing your inner marketing maven will take your fundraising to the next level. Our eGuide “7 Marketing Tips Every Fundraiser Needs” offers seven easy steps you can implemen… Read More

Top 3 Storytelling Essentials for Fundraising 

April 27, 2018

By: Linda Lombardi

Once Upon a Time… Everyone loves a good story. In celebration of National Tell a Story Day, we’re opening up early registration to our May Masterclass Webinar, “How to Tell Stories That Take Supporters from Passive to Passionate.” Discover the four steps to successful storytelling with Julia Campbell, author o… Read More

Time to Upgrade How You Manage Your Nonprofit Donors 

April 9, 2018

By: Lisa Bonanno

Is a new or better donor management system (DMS) the answer you’ve been looking for? Complete this short-but-priceless checklist to find out. You’re passionate about your organization’s mission and work hard fundraising for your cause. Whether fundraising is one of your many responsibilities or your sole focus; w… Read More

2 Questions Before Planning Your Next Nonprofit Event 

March 7, 2018

By: Barbara O'Reilly, CFRE

Truth be told, I have a love/hate relationship with events. I love getting dressed up to attend a fancy benefit. On the other hand, I’ve seen too many organizations host events because their leaders felt they “should.” Without strategy or follow-up, events waste an organization’s limited resources and leave an … Read More

Double Feature: Thank You Wednesday Webinar + Donor Retention eBook 

January 29, 2018

By: Lisa Bonanno

We’re serving up a double helping of proven strategies for creating donor relationships that stand the test of time and memorable experiences for the people who support your cause. Grab a seat for our free Thank You Wednesday webinar and Donor Retention eBook. Partner Webinar: Thank You Wednesday—It’s Just the Be… Read More

How to Write Superior Nonprofit Fundraising Appeals: Avoid Jargon 

October 19, 2017

By: Claire Axelrad

Editor’s note: Looking for more tips to make your next appeal letter irresistible? Click here to watch our on-demand webinar, How to Write a Winning Year-End Appeal. Huh? I’ve no idea what you mean. If that’s what readers of your fundraising appeals are thinking, you’re sunk. And that’s what happens when … Read More

Not all Nonprofits Are Created Equal (But all Face Similar Challenges) 

August 9, 2017

By: Connie Poulos

Last week in our series, 4 Lessons from the Trenches to Prepare for Giving Season, we talked about how to harness emotions in your year-end appeals. This week, we’ll be talking about overcoming the challenges of time and capacity to reach your fundraising goals. Each nonprofit we served that day in Baltimore had diff… Read More

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