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Category Archive: 841 results for Marketing

Celebrating National Social Media Day 

June 29, 2018

By: Linda Lombardi

There’s no denying it. Social media is the fastest-growing phenomenon of the modern age. It even has its own day of celebration—and it’s tomorrow! That’s right. In 2010, Mashable launched Social Media Day to celebrate and recognize the power and connectivity of social media. This year we’re sharin… Read More

3 Ways to Shape Your Nonprofit’s Message 

June 27, 2018

By: Linda Lombardi

Knowing what to say is a top concern, according to questions the Network for Good support team regularly fields from fundraisers. The most valuable nonprofit messaging guidance we can share with you is to communicate back to your donors first and foremost with what connects them with your organization; what they care a… Read More

5-Step Marketing Plan to Boost Donations 

June 26, 2018

By: Linda Lombardi

As they say, a goal without a plan is just a wish. Use this five-step marketing plan to make that wish come true. Dedicate 20 minutes every morning to review and make note of your organization’s marketing and fundraising priorities. By the end of the week, you’ll have the building blocks of your marketing plan.… Read More

Marketing and Fundraising: Two Halves of the Same Coin 

June 21, 2018

By: Linda Lombardi

Heads or tails? Marketing or fundraising? There’s no need to choose just one strategy to advance your cause. When marketing and fundraising work in sync as two halves of a whole, your efforts are more successful. Marketing motivates volunteers, program participants, and others to give. It’s what drives donor engage… Read More

How Marketing Engages Donors and Boosts Giving 

June 20, 2018

By: Linda Lombardi

We’ve seen it time and again. The most reliable, successful way to boost your fundraising results is through donor engagement. An engaged donor is a happy—and giving—donor. So, what’s the secret to engagement? Is it magic? A spell, maybe? It’s simple, really. The most effective way to build and strengthen you… Read More

Out of The Box Strategies: Q&A with Cortni Grange 

May 24, 2018

By: Linda Lombardi

We’re thrilled to have Cortni Grange, Executive Director of Future Leaders & Young Entrepreneurs (FLYE), as our special guest for our next webinar “Out of the Box Strategies for Fundraising Success.” Since its founding in 2013, FLYE has been dedicated to the intersection between athletics, entrepr… Read More

5 Principles of Donor Communications 

May 15, 2018

By: Linda Lombardi

Fundraising pros know that meaningful communication and gratitude are the bedrock of a robust family of donors. Donor data management and segmentation are the tools that make personalized communication possible. A successful donor communications strategy is the necessary element that turns first-time donors into lifelo… Read More

4 Essential Nonprofit Messaging Secrets 

May 10, 2018

By: Linda Lombardi

Want to know a secret?  There’s a trick to crafting the perfect marketing message for your nonprofit. Put your audience first. We all know people who are all about “me, me, me.” We tolerate them when we need to, but we avoid them as much as we can. On the other hand, we gravitate towards… Read More

7 Marketing Tips Every Fundraiser Needs 

May 2, 2018

By: Linda Lombardi

Everyone deserves a little self-promotion. Whether you’re shy about tooting your own horn or have fully mastered the humble brag, embracing your inner marketing maven will take your fundraising to the next level. Our eGuide “7 Marketing Tips Every Fundraiser Needs” offers seven easy steps you can implemen… Read More

Top 3 Storytelling Essentials for Fundraising 

April 27, 2018

By: Linda Lombardi

Once Upon a Time… Everyone loves a good story. In celebration of National Tell a Story Day, we’re opening up early registration to our May Masterclass Webinar, “How to Tell Stories That Take Supporters from Passive to Passionate.” Discover the four steps to successful storytelling with Julia Campbell, author o… Read More

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