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Category Archive: 170 results for 101: Getting Started

Six Steps to Developing an Nonprofit Editorial Calendar 

September 30, 2009

By: Network for Good

One of the first steps in developing a comprehensive email program is to design an “Editorial Calendar”. Much like the editor of a magazine sits down and plans issues months in advance, you also need to have a plan. Start by thinking about the frequency of your emails. Your contacts will have different inte… Read More

A Nonprofit’s Guide to Building Simple, Low-Cost Websites 

September 2, 2009

By: Network for Good

Editor’s note: We recommend reading this article in conjunction with Tips for Designing (or Redesigning) a Nonprofit Website to get a more complete picture of options to create a well-designed, affordable, website and the process you should expect when moving through different parts of the process of developing a… Read More

10 Things You Need to Do Prior to Diving into Social Media 

April 29, 2009

By: Network for Good

Use the questions below to assess whether you’re ready to take on more with social media outreach and fundraising. Not there yet? Use the questions as the seed for a strategic online action plan. So, how does your nonprofit stack up? Is your URL guessable? Imagine one of your supporters (we’ll call her Sall… Read More

3 Tips to Engaging Potential Donors 

March 9, 2009

By: Network for Good

Too often nonprofits take the time crafting a new-fangled way of saying “donate now,” and not enough time polishing the context. Here are a few quick tips for building a bridge and engaging with a potential donor before making “the ask”: Make it about them – not about you. Sending a commu… Read More

Nonprofit Home Page Tips 

March 9, 2009

By: Network for Good

Can you communicate in a few seconds what you do and why it’s important? Your nonprofit home page is a crucial introduction to your organization. Within a few seconds, a first-time user should understand the purpose and usefulness of your site. Your home page should show how your nonprofit website can meet the us… Read More

8 Tips to Strengthen Your Database to Help Build a Strong Donor Base 

March 9, 2009

By: Network for Good

A Stronger Database = A Stronger Donor Base Whether you refer to your Access database of donor information as simply your ‘mailing list’ or you have specialized development software for ‘constituent relationship management’, the records you keep provide the lifeline between you and your donors. Investin… Read More

Finding a Fiscal Sponsor 

February 27, 2009

By: Network for Good

Fiscal sponsorship is a practice that has evolved as an effective and efficient means of starting new charitable initiatives, delivering public services, and seeding social movements. Fiscal sponsors are nonprofits that enable the movement of resources from funders and donors to projects, activities, ideas, and organiz… Read More

Creating an Online Video Strategy 

February 16, 2009

By: Network for Good

Download the slides & MP3 audio recording below! Why is YouTube so compelling? What does user-generated content mean? How can (and why should) nonprofits of all sizes consider breaking into the world of video to tell their stories? Gala dinner videos are no longer enough. You need a new paradigm to be able to use… Read More

The Joys of Google Grants, Part 2 

February 12, 2009

By: Network for Good

In part one of this series, I discussed the first steps the National Women’s Law Center took when we initially received our Google Grant, and some of the challenges we faced getting started. Now, I’ll go into more detail on how we’ve maximized the use of our grant, and some of the benefits we’ve… Read More

Should We Accept Online Donations? 

February 11, 2009

By: Network for Good

Question: “Our existing website is not great and we are currently not able to take online donations. Is it worth setting up online donation capabilities now or should we redo our website first?” – Arden Answer: Absolutely, completely and totally worth setting up online donations now. Your website may … Read More

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