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Category Archive: 3 results for Blogging and Online Writing

About Us: Your Key to Conversion 

July 31, 2014

By: Caryn Stein

What do you want to know when considering a first-time donation to a nonprofit or deciding between a few organizations to volunteer your time? What makes you feel confident in your choice? For most of us, taking an action floats into our minds as a result of a campaign, a friend’s gift or registration, or… Read More

How to Use Memes to Spread Your Nonprofit’s Message 

July 23, 2013

By: Melissa Raimondi defines a meme as an idea, behavior, or usage that spreads from person to person. “Who shot J.R.?” and typing “0.7734” to reveal “hello” on an upside-down calculator were popular memes in the preinternet era. Online, memes often take the form of a graphic with wor… Read More

How the New York Botanical Garden Uses Tumblr to Delight Their Fans 

July 12, 2012

By: Caryn Stein

There are many ways to leverage social media to showcase your nonprofit’s unique personality and point of view. Pairing compelling and relevant content with online channels such as blogs, social platforms and email can create a lasting impression of your organization. The New York Botanical Garden has done an amazin… Read More


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