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Category Archive: 32 results for Case Studies & White Papers

Online Fundraising Campaign in a Box 

March 20, 2013

By: Caryn Stein

In addition to your ongoing fundraising, advocacy and communication activities, there are times throughout the year when you need to lead your members through a series of actions. Whether it’s communication-list building, hitting a fundraising target to support a new program or structure, or gathering support for a c… Read More

Case Study: The ACTS Empty Food Pantry Crisis 

August 14, 2012

By: Caryn Stein

Imagine you are a multiservice agency serving the hungry and homeless in your local community. People depend on your services and rely on the meals you provide – often the only meals they get all day. Now imagine you are about to run out of food. That’s a real emergency. Action in Community Through Service… Read More

5 Secrets of Innovative New Nonprofits 

July 12, 2012

By: Caryn Stein

How do relatively young nonprofits like Charity: Water catch fire and thrive?  What can we learn from them?  James Read has a great article in the Showcase of Fundraising Innovation and Inspiration (SOFII) that offers five answers. Here are his principles with my own commentary.  What I like is they aren’t so secr… Read More

Customer Spotlight: How The Contributor Achieved Fundraising Success 

June 20, 2012

By: Caryn Stein

The Contributor is a newspaper about and for the homeless of Nashville, Tennessee. Sarah Lehner, of The Contributor‘s development department, says that the paper “provides a diversity of perspectives and information on homelessness while highlighting the contributions of homeless and formerly homeless indiv… Read More

The Best Event I Ever Had 

May 18, 2012

By: Caryn Stein

My best event ever was not even my event at all. I know that does not make sense, but please allow me this brief explanation. After over 17 years of planning, I was just recovering from a huge fundraising event. My client (an A-list celebrity who will remain anonymous), had just sent a lovely note… Read More

Deeper Dive into the Knight Foundation’s Connected Citizens Report: Building Connections and Engaging Your Community 

May 25, 2011

By: Network for Good

The intent of our report Connected Citizens: The Power, Peril and Potential of Networks, was to explore the role of networks in community life and how loose networks of individuals are affecting social change. Recent rapid advances in digital media and technology have changed how people connect to information and how t… Read More

Why People Care More About Some Victims than Others—Reducing Social Distance to Boost Giving 

February 16, 2011

By: Network for Good

Ever wonder what creates–and reduces–social distance for donors? In Deborah Small’s fascinating book, The Science of Giving, she investigates giving psychology. Small asks, ”Why do we care more about victims than others?” She talks about the fundamental reasons we choose to care about someone in need:… Read More

14 Tips for Making Your Nonprofit Email More Effective 

February 16, 2011

By: Network for Good

Dan Zarrella, a social media researcher and author, recently revealed in a Hubspot webinar a trove of statistical analysis on email marketing. Zarrella parsed 9.5 billion email sets from MailChimp, ran three focus groups, and did a survey to come to his conclusions about the best email marketing practices. Although Zar… Read More

How Do Your Email Statistics Stack Up? 

May 20, 2010

By: Network for Good

It helps to know if your efforts are producing well or poorly, and it’s awfully hard to tell if all you have to look at are your own results. And that can be hard to know for online fundraising. You can get a lot of useful facts from the 2010 eNonprofit Benchmarks Study from M+R… Read More

Lower your membership amount? Think twice. 

June 9, 2009

By: Network for Good

With direct mail and other fundraising channels hitting the skids, nonprofits are looking to boost online revenue in any way they can – trying out new tactics to get that all-important first donation from non-members. This one might have crossed your mind: “What if we lower the minimum cost of membership?&#… Read More

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