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Category Archive: 2 results for fundraising metrics

10 Donor Stats You Need to Know for Dramatically Better Digital Fundraising 

July 1, 2016

By: Nancy Schwartz

What does digital fundraising look like in your organization? For the 500-plus nonprofit organizations (88% are small- or medium-sized, like yours) surveyed in the 2016 Digital Outlook Report, the picture is pretty dismal: Insufficient budget (76%) Insufficient staff (76%) Unable to prove ROI to colleagues and leadersh… Read More

Create a Fundraising Plan: Defining Fundraising Metrics 

October 16, 2015

By: Barbara O'Reilly, CFRE

The great management theory guru Peter Drucker once said, “What gets measured gets improved.” In my last couple of blog posts, I talked about how to blend realism with an aspiration to grow your fundraising efforts. You can read the previous blog posts here. The final stage of putting together your annual fundraisi… Read More

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